Creator/influencer campaigns can enable marketers to engage people in new ways and reach fresh audiences.

However, these campaigns are often far different from traditional campaigns, which can make them challenging to plan, run, and evaluate.

To help marketers better understand the process of building, launching, and measuring a successful creator campaign, Semrush created this infographic checklist (below).

It covers eight key steps for running a creator marketing campaign: conducting competitor research, establishing goals, planning budget and promotion, finding influencers, contacting creators, closing deals, launching campaigns, and analyzing results.

Check out the infographic:


Enter your email address to continue reading

An 8-Step Checklist for Running a Creator Campaign [Infographic]

Don't's free!

Already a member? Sign in now.

Sign in with your preferred account, below.

Did you like this article?
Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access…
  • Copy Link

  • Email

  • Twitter

  • Facebook

  • Pinterest

  • Linkedin


image of Ayaz Nanji

Ayaz Nanji is a writer, editor, and a content strategist. He is a co-founder of ICW Media and a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji