Question:Importance of marketing archival?

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Marketing archival is an important part of any successful marketing strategy. It allows marketers to track and analyze past campaigns, identify trends, and develop strategies for future campaigns. Archival also helps marketers to measure the effectiveness of their campaigns, identify areas for improvement, and develop more effective strategies for reaching their target audience. By archiving marketing data, marketers can gain valuable insights into their customers’ needs and preferences, which can help them create more effective campaigns in the future.


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