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By Tom Pick |
Using social media as a comprehensive marketing channel can seem daunting. But this four-phase adoption model can help your company do it right from the get-go—and ensure results.
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Find out why content matters and why it's right for your company in this special, free MarketingProfs University class taught by Content Rules co-authors Ann Handley and C.C. Chapman.
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advertisement | ![Advertisement](https:////www.marketingprofs.com/adimages/09-634_300x250.jpg) |
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By Carlos Hidalgo Although many companies have made strides in addressing the misalignment of marketing and sales, it's safe to say this challenge will persist for years. That misalignment, however, is not the actual issue; rather, it's a symptom of deeper problems.
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Jan 13 / PRO Seminar—57 Ways to Connect With Customers featuring Seth Godin |
Jan 14 / #ProfsChat—Email as Conversational Glue Twitter chat with @StephanieSAM, noon-1pm ET |
Jan 20 / PRO Seminar—Growing Your Fan Base on Facebook featuring Ekaterina Walter |
Jan 21 / #ProfsChat—SEO and Social Media Twitter chat with @JanetDMiller, noon-1pm ET |
Feb 2-4 / Digital Marketing Forum—Turn Up the Heat! (Austin, TX) Save $100 with code CHILI |
Feb 11 / Digital Marketing World—Demand Generation Free online conference |
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