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By Barry Densa |
No matter who your customers are or what they desire, 13 human motivators, or "hot buttons," are ultimately responsible for driving sales. To boost sales, learn which motivators and human desires to tap into—and when.
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To succeed in content marketing, you need a plan. That's why we've created Content Machine—a 29-page how-to guide that provides a week-by-week agenda for launching your content marketing program using a strategic, systematic process.
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What Your Content Marketing Can Learn From Email
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Want to improve your content marketing? Good email copy can teach you valuable lessons on how to craft effective content that'll get you results. Before you create your next article, whitepaper, or brochure, consider these three tips.
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By Matthew T. Grant In our latest Marketing Smarts Podcast, we talked to Alicia Arnold, senior VP of digital at Hill Holliday, about the myths surrounding creativity. At the center of our conversation was one myth: Creativity cannot be taught.
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Oct 13-26 |
MarketingProfs University LIVE—Video Marketing Made Simple |
Oct 19 |
FREE Seminar—The Latest Trends and Tips for Content Marketing Success sponsored by Citrix |
Oct 20 |
PRO Seminar—Six Rules of Location-Based Marketing with Aaron Strout and Mike Schneider |
Oct 25 |
FREE Seminar—B2B Nurturing: How to Prepare the Right Audiences to Buy sponsored by Bizo |
Oct 27 |
PRO Seminar—The Art of Sales Conversations with Mike Schultz |
Nov 11 |
Digital Marketing World—Email Marketing free online conference |
Mar 29-30 |
SocialTech 2012—Drive leads and sales Get notified when registration opens | |
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