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By Jeff Yoshimura |
A major change is afoot in how people are spending. Customers are moving away from one-time buying and toward subscribing to services. That shift means more revenue opportunities for marketers—and big changes in how they market.
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Local daily deals can be a very expensive form of marketing that could run your business into the ground if done incorrectly. In just 10 minutes, learn how to incorporate them into your marketing mix (the right way) without hurting your bottom line.
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By John Mataraza Is bigger better? Not always. A great idea is great only when others can understand it and easily act on it. The more efficiently you can explain your strategy, the better the strategy most likely is.
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