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MarketingProfs
Jun 18, 2018 Vol. 17, No. 98
In this issue
1. How-To: How to Overcome Two of Content Marketing's Toughest Challenges
2. Quick Take: How to Market Yourself for a Marketing Job
3.  PRO  NEW Interactive Course: Digital Marketing Strategy
4. Survey Says: Why Most Content Gets No Traffic From Google Search
5. Animated Infographic: How Color and Typography Influence Consumers
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How-To
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How to Overcome Two of Content Marketing's Toughest Challenges
By Jacob Warwick
Two of the biggest challenges content marketers face are finding enough time and hiring the right talent. Here's how to solve those problems. Read More
FOR  PRO  Members
Today's PRO Item
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NEW Interactive Course: Digital Marketing Strategy
In this 90-minute program, you'll learn about effective content strategies and tactics, the importance of websites and technology, and ways to measure success. This interactive course includes exercises and thought-provoking questions, a quiz to test your knowledge, and a Certificate of Completion once you've finished. Read More
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Advertisement  Looking to exceed your ABM goals with deeper intelligence on accounts and anonymous web traffic? Access the world's most comprehensive database with a free 30-day trial of D&B DataVision and D&B Visitor Intelligence. Click to get started today.
 
Survey Says
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Why Most Content Gets No Traffic From Google Search
By Ayaz Nanji
Some 91% of online content receives no organic traffic from Google search, according to recent research from Ahrefs. Read More
Quick Take
How to Market Yourself for a Marketing Job
By Payal Bhatia
When you're looking for a marketing job, it helps to get meta and figure out your personal brand. Here are some useful tips to help you find the right position. Read More
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AT-A-GLANCE
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How Color and Typography Influence Consumers [Animated Infographic]
By Laura Forer
Color and typography set the tone for your brand. They are the first elements people notice, so make sure you get them right. Read More

event calendar

Jun 19
FREE Seminar—What Comes After the ESP for E-Commerce
Jul 12
Marketing Writing Bootcamp—3 live keynotes + 10 on-demand sessions
Jul 13
Virtual Conference—Content Marketing | Effective strategies for revenue-generating content!
Jul 19
Teach Me How— Seven Professional Secrets to Safely Use Humor in Marketing PRO
Nov 13-16
B2B Marketing Forum—Register by June 30 to save up to $400!

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