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By Tim Riesterer |
Companies looking for more profitable growth often turn to three common strategies. But each has a major flaw that causes leaks in precious margin. Here are counterintuitive ideas to make each strategy more effective.
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Once you set your marketing objectives (for a hand with that, check out last week's Take 10), the next step is to select the right campaign metrics so that you can quantify your success. In just 10 minutes, we'll provide you with the guidelines you need to choose the right metrics for a successful campaign.
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On Pinterest, the Eyes Have It [Infographic]
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By Verónica Maria Jarski |
Are your company's Pinterest boards getting attention? If your company's images aren't being liked or repinned, you may wonder what viewers really want from you on Pinterest. To learn about the traits of the most popular pins, take a look at this infographic.
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By Katie Elizabeth Twitter's recently launched timeline keyword targeting helps marketers reach their selected audience at precisely the right time and in the right context. Here's what you need to know.
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