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By Dean Rieck |
If you create or manage direct mail programs, the current economy probably has you pulling your hair out. Now is the perfect time to get back to the basics and core principles of direct marketing.
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Join Guy Kawasaki as he explains how to influence people's hearts, minds, and actions. Whether you're looking to influence your customers, employees, or boss, you'll understand how to bring about change by aligning with their goals, being likeable and trustworthy, and explaining a situation in ways that others can relate to and embrace.
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The Early Marketing Skinny on Google+
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Marketers, pay attention. Google+ may be the new kid on the social block, but it's shaping up to become a big influence on your work. Here are some ways the new social network will likely affect marketing.
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By Ginger Zumaeta The Hispanic population of the US has increased a whopping 43% in just 10 years and now constitutes 16.3% of the total. That’s a national trend any marketer needs to pay attention to.
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PRO Seminar—How to Rapidly Grow Your Business by NOT Marketing with Michael Stelzner |
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