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By Ric Dragon |
Social media facilitates real-time engagement with consumers and direct contact with influencers. But it also allows you to microsegment audiences in a way that traditional segmentation couldn't possibly.
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Having an effective website is all about how it meets the needs of your users. In just 10 minutes, you'll learn how to design a user-centric website that performs better and gets the response you’re looking for from your audience.
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![Survey Says](https:////www.marketingprofs.com/assets/images/newsletters/mpt/hd_survey.gif) |
Professional vs. Personal: The Social Media Mindset Divide |
Personal social networks and professional ones satisfy different needs and interests, and have different sets of emotional drivers that fuel them: People not only make different types of connections but also experience different sets of emotions, depending on network type, according to a study conducted by TNS for LinkedIn.
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Making a Plan for Your Online Community
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Looking to build an online community? Don't build on shifting sands... Community development plans tend to be impractical or irrelevant. To help you build yours on a firm foundation, here are five tips that can help boost growth and improve user experience.
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By Peggy Fitzpatrick Today, HerHighway launches an all-female national drive from California to New York for breast cancer awareness. Participating automotive journalists, race car drivers, and rockstar bloggers are using social media to share details about the 3,000-mile charity drive.
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