Contributed by Paul Williams
- Get Your Stand-Out Ideas Accepted
MarketingProfs blogger Paul Williams shares ideas for getting ideas accepted by using tricks from the publishing world.
- Don’t Hog Glory, Invest It Instead
MarketingProfs blogger Paul Williams discusses how to invest in your team by sharing the praise with fellow co-workers or employees.
- Are You Ready for Your New Customers?
MarketingProfs blogger Paul Williams shares tips for getting your business (and employees) ready for new customers and start new relationships.
- Quality Ideas Are Found Among a Quantity Of Options
MrketingProfs blogger Paul Williams discusses how the more choices you have, the greater the chances of a quality decision.
- 3 Tips for Helping Customers Fall in Love With You
MarketingProfs blogger Paul Williams shares relationship advice of his youth that applies to wooing customers today.
- Christmas Blend as an Instant Coffee: Good Idea or Bad?
MarketingProfs blogger Paul Williams discusses Starbucks recent decision to offer its beloved Christmas Blend as an instant coffee.
- 21 Tips for Being the Best Boss
MarketingProfs blogger Paul Williams describes 21 traits that an excellent boss has---and offers explanations of why they are necessary to ...
- 11 Ways to Restate Problems to Get Better Solutions
When faced with a challenge or problem, one of the best first steps in solving - even before you start ...
- 6 Tips for Building a More Creative Company
MarketingProfs blogger Paul Williams discusses six tips for building a creative company.
- Situational Awareness: Stop Trouble Before It Starts
MarketingProfs blogger Paul Williams asks businesses to be aware of their situation and their business competitors.
- Taking Action: 8 Ways To Classify Ideas
MarketingProfs blogger Paul Williams offers eight ways to classify ideas during a brainstorm, so you know which ones to pursue ...
- Time to Make the Donuts
MarketingProfs blogger Paul Williams shares some insights taken from Dunkin' Donuts most popular campaign.
- A Lesson in Building a Better Promotional Offer
MarketingProfs blogger Paul Williams discusses how a business could have offered a better promotional offer.
- Know Your Competition, And Avoid Customer Break-Ups
MarketingProfs blogger Paul Williams shares ideas for keeping your customers from straying.
- Give Your Customers a Good Show
MarketingProfs blogger Paul Williams share the philosophy of a good show from his Disney days and asks you to consider ...
- What's the Soundtrack of Your Business?
MarketingProfs blogger Paul Williams discusses the importance of music in business, either when shopping or on hold.
- Be Remarkable Via Your Pricing Strategy
MarketingProfs blogger Paul Williams discusses various pricing strategies and innovations for boosting business.
- Seven Methods For Affective Marketing Tactics
MarketingProfs Daily Fix blogger, Paul Williams, discusses Seven Methods For Affective Marketing Tactics.
- The Best Brainstorming: Nine Ways To Be A Great Brainstorm Lead
In the United States, there are over 11 million meetings each day. We sit through more than 61 meetings each ...
- The Best Brainstorming: Nine Ways To Be A Great Participant
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- The Best Brainstorming:?Nine Ways To Be A Great Participant
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- Gonzaga's Zaggy Strategy
How would you like to drive sales and achieve an all-time company high in product sales? And at the same ...
- Exceeding Customer Expectations: 2 Remarkable Experiences
When looking for good ideas about customer service, ask around. Exceptional services experiences are rarely forgotten and something we all ...
- Launch Events: If You Build It, Will They Come?
When is the last time you attended the grand opening of something? Or waited in line to be the first ...
- Why Does Big Mean Bad? And Can It Be Avoided?
It's a phenomenon and seems inevitable. A story played time and time again. A small business is built, grows with ...
- Toxophilite Guide to Innovation
Successfully doing something that has never been done before (innovating) is sort of like shooting an arrow at a target ...
- Farming Lesson to Save Your Brand
There is an agricultural practice farmers use called "fallow field farming." It is the method of planting nothing at all ...
- Mind Your OWN Business
You should be in business for yourself. We all should. I don't mean quit your job and form a new ...
- Bricks. Walls. Cathedral.
When you first discover you have a problem or challenge, before searching solutions... be sure you're about to fix the ...
- Is Your Service Language Calibrated?
"How do we define service at this If you were to send that question in an e-mail to the person ...
- Reanimate Your Brand, Frankenstein-Style
Wouldn't it be great if there were a build-a-brand kit that provided all the pieces necessary to construct the perfect ...
- Be THE, not A
So you ...A ...A sales ...A ...A [_ _ _ _ _ _ But is that Why be A, when ...
- Answers You Need, Just Ask
You want to read marketing information that helps you. I want to provide you with that very stuff. Let's make ...
- Remove Idea-Blocking Obstacles with Conducivity
As marketers and business people, our time is spent coming up with creative ideas, problem solving, and decision making. With ...
- You May Be Wrecking Your Own Innovation
Innovative ideas - the kind that can transform your company - are inadvertently being demolished. When first presented, many ideas ...
- An 'Idea Journal': Better Ideas, Brain RAM Upgrade
The first and best tip I can offer to anyone wanting to be more creative and innovative is to start ...
- Creativity Magic, Secrets Revealed
We marketers are problem solvers. Our role is to support companies, clients, and customers by solving their business problems. We're ...
