About the Contributor

Contributed by Timothy Carter

• Six Content Marketing Principles You Shouldn't Be Ignoring (but Probably Are)

  CONTENT TYPE: Article | ELEMENT: Plan | TOPIC: Marketing Content

  Content marketing can be as complex or as simple as you want it to be. Either way, six fundamental content ...

• The Mathematical Reason SEO Is the Best Long-Term Marketing Strategy

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  A well-rounded SEO strategy can earn a far higher ROI than any other strategy in the long term. Here's the ...

• Five Modes of Persuasion You Need in Your Marketing Campaigns

  CONTENT TYPE: Article | ELEMENT: Create | TOPIC: Marketing Content

  If marketing is essentially about persuasion, then the use of highly effective persuasive techniques can take a campaign goal to ...

• Six Tips for Planning a Successful Tradeshow Exhibition

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  You need a solid strategy to stage a successful tradeshow exhibit. You're competing for space, attention, and sales, so you ...