Contributed by Catherine Rickwood
- Consumer Feelings: The Next Frontier in Market Research
These days, finding data about consumer behavior is so easy, our instinct is to pile up a mountain of it ...
About the Contributor
Catherine Rickwood
Catherine Rickwood is North American VP of MESH Experience, a marketing consulting firm that specializes in helping brands understand how consumer experiences can inform and improve their marketing strategies.
LinkedIn: Catherine Rickwood
