What are the foundational elements of social media marketing success?

According to digital agency Adnorml, it all comes down to the 7Cs.

An infographic (below) outlines the idea, which was originally laid out in this blog post by Matthew Royse.

It lists the seven key "C" elements of a social strategy—community, content, curation, creation, connection, conversation, and conversion—and briefly explains what each is.

Check out the infographic:


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The 7Cs of Social Media Marketing [Infographic]

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image of Ayaz Nanji

Ayaz Nanji is a writer, editor, and a content strategist. He is a co-founder of ICW Media and a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji