Question
Topic: Strategy
Recommendations: Campaign Planning/execution Tool
I'm looking for recommendations on a campaign planning and execution tool. We currently use Asana and it's just not working as well as I'd like. Is there a platform out there that can be used to put together a campaign plan (including audience, message, value props) and the integrated components of tactics as well. This will allow marcom to have everything they need but also the team to see all of the tactics - their stages, to-do's, etc. Bonus would be for this tool to be integrated in a way for sales to see what is being executed. We currently also use Hubspot, Salesforce, and Seismic. Appreciate any leads.
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