Take 10: Four Essentials for Successful Event Planning

Anyone who has managed or executed an event—a seminar, a user conference, or an industry tradeshow—knows that it involves a thousand details, lots of moving parts, and many thankless tasks. Having a plan in place ensures you're better positioned to pull off your event with flying colors.

In just 10 minutes, we'll share the four elements you need in your event planning to guarantee success. We'll cover best practices for how to organize, focus, and execute from pre-planning to post-event follow-up. You'll leave with tools you can apply to any event to achieve your objectives and goals.


Matt Heinz
Matt Heinz is president of Heinz Marketing, a Redmond-based sales & marketing firm. His career has focused on delivering measurable results for his employers and clients in the way of greater sales, revenue growth, product success, and customer loyalty. He has held various positions at companies such as Microsoft, Boeing, The Seattle Mariners, Market Leader, and Verdiem. Matt lives in Kirkland, Washington with his wife, Beth, three children, and a menagerie of animals (a dog, two cats, and six chickens).
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  • Presenter: Matt Heinz
  • Element: Plan
  • Topic: Event Marketing
  • Price: $0


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