How to Drive More Impactful Go-to-Market Strategies With Brand & Customer Insights

Market research and customer insights are the Marketing and Sales teams' secret weapons for crafting a winning strategy.

In this webinar, you'll discover practical techniques for gathering marketing and customer insights to improve your marketing ROI, motivate Sales, and help your business thrive.

Join Momentive's Stephanie Pye for How to Drive More Impactful Go-to-Market Strategies With Brand & Customer Insights.

You'll learn how to:

  • Refine your target buyer personas
  • Leverage insights to not only retain buyers but also drive buyer growth
  • Use strategies for building a brand customers love and want to advocate for


Stephanie Pye

Stephanie Pye is a lead product marketing manager at Momentive, shaping the go-to-market strategy and execution of Momentive's brand insights solutions. She's been a market researcher focused on brand health, ad effectiveness, and consumer behavior.


Sponsored by Momentive
Momentive offers enterprise solutions for agile experience management and insights via three product brands: Momentive, GetFeedback, and SurveyMonkey. We help industry leaders confidently make important decisions, take action, and achieve tangible results through AI-powered platforms.
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  • Date: April 27, 2023
  • Length: 45 minutes
  • Presenter: Stephanie Pye
  • Sponsor: Momentive
  • Topic: Marketing Strategy, Martech
  • Price: $0


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