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• What Does a Day in Social Media Look Like? [Infographic]Verónica Jarski
  Of the world's roughly 7 billion people, 40% use social media daily. So, what are those folks doing on the major social platforms?
  Facebook, Google+, Instagram, LinkedIn, Pinterest, Twitter, Vine
• Social Network Data: Growth Trends, Engagement Levels, and Demographic ProfilesAyaz Nanji
  Facebook remains the dominant social network in the United States, but more and more users are diversifying to multiple platforms, according to a recent report from the Pew Internet and ...
  Demographics, Digital Marketing, Facebook, Instagram, LinkedIn, Pinterest, Research Summaries, Social Media, Social Networking, Survey Data, Twitter
• #SocialSkim: Social Media This Week: Facebook Pages, Snapchat Hacking, Instagram HighlightsAngela Natividad
  It's a new year, filled with promise (and some fresh digital elbow-rubbing)! Learn about Facebook's tentative plans for building Pages via mobile, check whether your Snapchat got hacked... and find ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Instagram, Pinterest, Snapchat, Social Media, Social Networking, SocialSkim, Twitter, Vine
• Twitter vs. Facebook Ad Showdown: Which Offers the Best Social Media Ad Platform?Larry Kim
  In social advertising, where is your money better spent—on Twitter, or on Facebook? Here are the key findings of a study across four measurement categories.
  Advertising, Facebook, Mobile Marketing, Retail Marketing, Search Engine Marketing, Social Media, Twitter
• Understanding Twitter's New Location PromptDavid Rush
  You may have heard about the latest version of the Twitter mobile app, but the most overlooked change in the update is the location prompt.
  Content, Twitter
• #SocialSkim: Social Media This Week: Twitter and Instagram vs. Snapchat; YouTube and BrandsAngela Natividad
  'Tis the season for future-gazing... See how banner ads are getting a social makeover. Learn which social network is tops for business, what brands topped YouTube's 2013 charts, what video ...
  Advertising, B2B Marketing, B2C, Content Marketing, Customer Experience, Customer Relationships, Digital Marketing, Digital Theory, Facebook, Google+, Instagram, Public Relations, Retail Marketing, Social Media, Social Networking, SocialSkim, Technology, Twitter
• SMBs Are Increasingly Using Twitter to Advertise and Promote
  Of 600 SMBs surveyed in 3Q13, nearly a quarter (24%) now use Twitter to advertise and promote, up from 22% in 2012 and 16% in 2011.
  Digital Marketing, Interactive Marketing, Research Summaries, SMBs, Social Media, Social Networking, Survey Data, Twitter
• Is Your Holiday Social Media Update Safe to Post? A Decision Tree [Infographic]Verónica Jarski
  Online content has a long shelf life, so you need to be careful that you're not posting something that you'll regret. Before you post on social media, make sure to ...
  Content, Facebook, Google+, Instagram, Social Media, Twitter
• #SocialSkim: Social Media This Week: 2014 Trends, an Epic Year-in-Review, More...Angela Natividad
  Where did the year go? Catch up on trend briefings for 2014, an epic year-in-review, the latest in Tumblr mobile ads, and a thought-provoking video that arrived just in time ...
  Advertising, Content, Digital Marketing, Digital Theory, Facebook, Instagram, Mobile Marketing, Nonprofits, Social Media, SocialSkim, Twitter
• Six Trends for 2014 in Mobile Marketing and AdvertisingGregory Kennedy
  Envisioning the future of the mobile marketing industry is certainly challenging. Nevertheless, to guide marketers through the 2014 mobile planning process, outlined here are some important trends and innovations.
  Advertising, Digital Theory, Email, Facebook, Forecasts, Mobile Marketing, Social Media, Twitter
• The Most Effective Retailers on Social MediaAyaz Nanji
  AutoZone is the most effective US retailer on social media, followed by BJ's Wholesale Club, Wal-Mart, Costco, and Walgreens, according to a recent analysis by Blueocean Market Intelligence.
  Direct Marketing, Facebook, Interactive Marketing, Research Summaries, Retail Marketing, Social Media, Social Networking, Twitter
• A Social Media Holiday Gift Wish List [Infographic]Verónica Jarski
  What holiday gifts are consumers talking about most on their social media networks? Here's a look at the top 10 and the hottest gifts by category.
  Customer Behavior, Facebook, Instagram, Social Media, Twitter
• #SocialSkim: Social Media This Week: Brands Can Use Snapchat, Better Social ServiceAngela Natividad
  It's holiday time, and we're action-packed with tips to up your socialising options. Check out five great Snapchat ideas from big brands, why Coca-Cola's decision not to run ads is ...
  Advertising, B2C, Digital Marketing, Digital Theory, Pinterest, Retail Marketing, Snapchat, Social Media, Social Networking, SocialSkim, Twitter, Vine
• B2B Lead Generation Trends for 2014: What's Hot and What's Not [Infographic]Seth Price
  Planning your lead generation for the new year? This infographic highlights the trends B2B marketers will be riding to achieve success in 2014.
  B2B Marketing, Customer Engagement, Facebook, Google+, Lead Generation, LinkedIn, Pinterest, Social Media, Twitter, Websites
• #SocialSkim: Social Media This Week: Facebook and Snapchat, Hashtag Campaigns, Batkid, More...Angela Natividad
  Get the breakdown on the Batkid who saved San Francisco and inspired a watching (and Instagramming) world, the full skinny on Facebook's attempt to buy Snapchat (plus a Snapchat primer), ...
  Advertising, Campaign Management, Digital Marketing, Digital Theory, Facebook, Nonprofits, Public Relations, Snapchat, Social Business, Social Media, Social Networking, SocialSkim, Television, TV, Twitter
• The History of Hashtags [Infographic]Verónica Jarski
  Follow the hashtag's rise from little-known keypad symbol to social media must-have... Check out this infographic from Offerpop.
  Facebook, Google+, Instagram, Mobile Marketing, Social Media, Social Networking, Twitter, Vine
• The Most Effective Tactics for Acquiring Facebook Fans and Twitter FollowersAyaz Nanji
  Digital marketers do not believe that the most commonly used tactics for acquiring Facebook fans and Twitter followers are very effective in delivering quality community and audience members, according to ...
  Customer Acquisition, Digital Marketing, Facebook, Interactive Marketing, Research Summaries, Social Media, Social Networking, Twitter
• #SocialSkim: Social Media This Week: Typhoon Aid, Twitter Custom Timelines, Instagram AdsAngela Natividad
  It was a rough week for the Philippines, but also a period of immense generosity on social networks. Find out how people supported typhoon aid. You'll also see feedback from ...
  Advertising, Content, Content Marketing, Customer Behavior, Digital Marketing, Digital Theory, Instagram, Pinterest, Social Business, Social Media, SocialSkim, Twitter
• #SocialSkim: Social Media This Week: G+ Changes, Facebook News, RecruitingAngela Natividad
  Get a load of Internet Explorer... as an anime character. Also learn the latest on G+, how users consume Facebook news, and why people don't like companies that use socnets ...
  B2B Marketing, B2C, Career Management, Content, Content Marketing, Digital Marketing, Digital Theory, Facebook, Google, Google+, LinkedIn, Retail Marketing, Social Business, Social Media, Social Networking, SocialSkim, Twitter
• #SocialSkim: Social Media This Week: Twitter Pics, New YouTube Service, Pinterest ExpansionAngela Natividad
  Check out a swingin' interactive music video from VW Beetle. We've also got the latest on Twitter image previews, Pinterest's expansion plans, where to score synchronized Facebook/TV ads, a new ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Google, Google+, Instagram, LinkedIn, Mobile Marketing, Pinterest, Small Business, Social Business, Social Media, Social Networking, SocialSkim, Twitter, Women, YouTube