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• Seven Ways to Ensure Fans Don't Miss Your Facebook Page UpdatesTom Treanor
  Are you tired of reaching less than 5% of your fans with your Facebook page posts? If so, then you need to find new ways to get your updates in ...
  Advertising, Blog Comments, Content, Content Marketing, Customer Acquisition, Customer Relationships, Facebook, Lead Generation, Social Media, Social Networking, Twitter
• #SocialSkim: Facebook Signal Helps Journalists Find You, Plus More Stories in This Week's RoundupAngela Natividad
  Learn about Facebook Signal (and how to get journalists interested in your content). Also: Facebook's 360° videos, how the Emmys did on social, Dropbox's new tools for teams, and Atlas, ...
  Advertising, B2C, Blogging Strategy, Branding, Collaboration, Content, Content Strategy, Digital Theory, Facebook, Instagram, Marketing Strategy, Mobile Marketing, Pinterest, Public Relations, Social Media, SocialSkim, Twitter
• Instagram vs. Twitter: Which Network Is Winning Worldwide?Ayaz Nanji
  Twitter still has more active monthly visitors than Instagram in most countries around the world, according to a recent report from GlobalWebIndex.
  Instagram, Research Summaries, Social Media, Social Networking, Survey Data, Twitter
• All You Need to Know to Share Your Videos on Social Networks [Infographic]Verónica Jarski
  Keep track of social networks' standards, formats, lengths, and sizes for video by using this all-in-one social video infographic.
  Content, Facebook, Instagram, Social Media, Twitter, Videos, YouTube
• How Instagram Images Enrich the Email Experience [Infographic]Verónica Jarski
  Marketers are increasingly incorporating social elements into email campaigns. However, the most valuable social opportunities, such as Instagram images, are underused.
  Content, Email, Email Marketing, High-Tech Marketing, Social Media, Twitter
• #SocialSkim: Facebook's 100% Ad-View Payment Policy, Plus 10 More Stories in This Week's RoundupAngela Natividad
  Learn about Facebook's plans to charge advertisers only if 100% of an ad is seen. You'll also get the spill on its upcoming Dislike button, the story behind #IStandWithAhmed, and ...
  Advertising, Content, Customer Engagement, Customer Evangelists, Customer Relationships, Digital Marketing, Digital Theory, E-Commerce, Facebook, Google, Instagram, LinkedIn, Pinterest, Retail Marketing, Social Listening, Social Media, SocialSkim, Twitter
• Don't Hold Back: Speak Your Mind on Social MediaMargarita Hakobyan
  Neutrality on social media can hinder true customer engagement. So, instead of focusing on being neutral, focus on being authentic.
  Content, Customer Engagement, Customer Relationships, Facebook, Marketing Strategy, Social Media, Twitter
• Six Simple yet Effective Ways to Make the Most out of TwitterPooja Lohana
  Instead of bringing in new leads, Twitter can become a huge time-suck. So how can you make sense of Twitter, gain more followers, and tick off your marketing goals? Here ...
  Advertising, Content, Content Marketing, Feedback, Inbound Marketing, Social Media, Social Networking, Twitter
• How the World Uses Twitter [Infographic]Verónica Jarski
  Some 302 million people actively use Twitter—in myriad ways. Here are some stats about Twitter use around the globe.
  Customer Behavior, Customer Insight, Social Media, Twitter
• #SocialSkim: YouTube TrueView Joins AdWords, Plus 12 More Stories in This Week's RoundupAngela Natividad
  TrueView ads finally join the AdWords interface. We'll also talk about the latest format and messaging updates to Instagram, Google's logo change, and how wedding hashtags have become the "something ...
  Advertising, Content, Digital Marketing, Digital Theory, Facebook, Google, Instagram, Marketing Strategy, Mobile Marketing, Social Media, SocialSkim, Twitter
• #SocialSkim: The Future of Payments May Be Selfies, Plus 11 More Stories in This Week's RoundupAngela Natividad
  Summer's winding down—all the more reason to amp up your social strategy. See how MasterCard is testing selfies as a secure payment option, how LinkedIn plans to take over your ...
  Content, Digital Theory, Facebook, Google, LinkedIn, Marketing Strategy, Mobile Marketing, Social Media, Social Networking, SocialSkim, Twitter, Videos
• How Parents Use Social MediaAyaz Nanji
  Some 59% of parents in the US who use social media say they have come across useful information about parenting in the last 30 days on online social networks, according ...
  Facebook, Instagram, LinkedIn, Research Summaries, Social Media, Social Networking, Survey Data, Twitter
• #SocialSkim: Access to Every Public Tweet, Ever. Plus More Stories in This Week's RoundupAngela Natividad
  Find out how you can use deep-dive Twitter searches to improve your marketing. You'll also discover how to download your LinkedIn contacts' email addresses, up your Instagram game, and get ...
  Advertising, B2B Marketing, B2C, Content, Content Marketing, Digital Marketing, Digital Theory, E-Commerce, Email, Facebook, Google, Instagram, LinkedIn, Market Research, Marketing Strategy, Mobile Marketing, Retail Marketing, Social Analytics, Social Media, SocialSkim
• Four Powerful Tips for a Highly Effective B2B Social Media StrategyJawad Khan
  Most B2B companies are bad at social media marketing. They're too boring, or too product-focused, to engage social media users and develop a following, which leads management to conclude social ...
  B2B Marketing, Content, Content Marketing, Facebook, Lead Generation, LinkedIn, Marketing Strategy, Sales, Social Analytics, Social Media, Twitter
• #SocialSkim: Amazon Launchpad for Startups, Plus 13 More Stories in This Weeks RoundupAngela Natividad
  Learn about Amazon's support for startups launching products. Also: Yahoo Livetext, managing relationships with short-form content creators, and the socnet growing the fastest. And is Twitter really cracking down on ...
  Advertising, Content, Content Marketing, Content Strategy, Customer Relationships, Digital Marketing, Digital Theory, Engagement, Facebook, Google+, Instagram, Interactive Marketing, LinkedIn, Marketing Strategy, Online Marketing, Snapchat, Social Media, Social Networking, SocialSkim, Twitter
• Marketing Mean Tweets: B2B Forum Speakers Read Aloud Some Seriously Snarky TweetsRob Zaleski
  Playing off the wildly popular Mean Tweets segment from The Jimmy Kimmel Show, we pulled together a handful of B2B Marketing Forum speakers to read mean tweets about marketing, marketers, ...
  B2B Marketing, B2B Marketing Forum, Customer Behavior, Customer Relationships, Digital Marketing, Humor, Social Media, Twitter
• #SocialSkim: YouTube's 360° Video Ads, 11 Plus More Stories in This Week's RoundupAngela Natividad
  This week, get the breakdown on YouTube's 360° ad format, and new tools for managing native Facebook content. We'll also tell you about Airbnb for Business, which hashtags Instagram bans ...
  Advertising, Content, Content Marketing, Digital Marketing, Digital Theory, Facebook, Google, Instagram, Keywords, Marketing Strategy, Mobile Marketing, Search Engine Marketing, Social Media, SocialSkim, Twitter, Videos, YouTube
• #SocialSkim: Facebook E-Shops, Plus 14 More Stories in This Week's RoundupAngela Natividad
  Learn how Facebook plans to own the entire consumer journey. (Yes, we'll talk about Moneypenny, too.) Also: tools that'll up your GIF game, create instant replays, and save Periscope videos; ...
  Advertising, Blogging, Career Management, Content, Demographics, Digital Marketing, Digital Theory, E-Commerce, Facebook, LinkedIn, Mobile Marketing, Retail Marketing, Social Media, Social Networking, SocialSkim, Twitter, Videos
• #SocialSkim: Facebook's CPC Updated, Plus 11 More Stories in This Week's RoundupAngela Natividad
  It's an exciting week when sharks and fireworks combine... and brands hopped on both. Also: Facebook is changing how it measures cost per click (CPC), ways to market better on ...
  Advertising, Content, Content Marketing, Digital Marketing, Digital Theory, Facebook, Instagram, LinkedIn, Marketing Strategy, Online Marketing, Presentations, Social Media, Social Networking, Twitter, YouTube
• The Best Time of Day to TweetAyaz Nanji
  The most popular times for tweeting are often not the best times for getting clicks and engagement, according to a recent report from Buffer.
  Research Summaries, Social Media, Social Networking, Twitter