What do marketers need to know about user-generated content (UGC) advertising?

An infographic (below) from Consumer Acquisition looks at the state of the ecosystem in 2022.

The piece explores performance trends for UGC advertising and how social networks are investing in UGC.

The infographic also covers some top UGC advertising creative trends.

Check out the infographic:

User-generated content advertising in 2022 

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The User-Generated Content Advertising Ecosystem [Infographic]

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image of Ayaz Nanji

Ayaz Nanji is a writer, editor, and a content strategist. He is a co-founder of ICW Media and a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji