Question
Topic: Advertising/PR
Google Advertising Quality Score Column
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- Quality Score
- Expected clickthrough rate (CTR): The likelihood that your ad will be clicked when shown.
- Ad relevance: How closely your ad matches the intent behind a user's search.
- Landing page experience: How relevant and useful your landing page is to people who click your ad.
I know this has to be done in these steps:
- Google Campagne
- Go to the Keyword level of the campagn
- Edit Columns
- Add the metrics
I have tried everything and watched several youtube videos. In someone else's Google campagnes they show up, but in mine, I can't seem to find them.
Any ideas?