FAQ Topic: Products

Question:My company has an innovative new product that doesn't fit neatly into any one product category. Is this a problem?

Question:In what ways, if any, are products different than services?

Question:What are the four p’s?

Question:What are the critical marketing activities required at each stage of the product life cycle?

Question:How to develop value propositions?

Question:How do I launch a new product?

Question:How do I decide what product information is valuable to customers?

Question:How do I revive a premium brand?

Question:Are webinars still relevant in 2023?

Question:What is the PLC?

Question:Different level of the life cycle and suitable marketing strategies for each stage?

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